September 7, 1967: Good Morning World

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(Pictured: Paul Revere and the Raiders.)

September 7, 1967, is a Thursday. The weather forecast for the northern half of the United States and the Pacific Coast is for fair skies, with rain possible across the south and into the Rocky Mountains. In Madison, Wisconsin, the predicted high is 79. President and Mrs. Johnson are at the LBJ Ranch in Texas through the weekend while Congress is on its Labor Day recess. The United Auto Workers launched a strike against Ford late last night; up to 159,000 union workers in 25 states may ultimately be affected by the strike. The strike will last for 68 days; workers at GM and Chrysler will stage brief walkouts as well. A million students in six states are idled by teachers’ strikes.

Walgreens stores in the Chicago area invite you to “save big on beer”: locally brewed Van Merritt is just 79 cents for a six-pack of cans. You can get a six-pack of Old Style in bottles for 92 cents or Budweiser in cans for $1.05. At the start of play today, four teams are in a virtual tie for first place in the American League: the Chicago White Sox and Minnesota Twins have identical records of 78-61; the Boston Red Sox and Detroit Tigers are percentage points behind with identical records of 79-62. Tonight, the Twins and Red Sox both win, while the White Sox and Tigers are idle; the result leaves the Twins ahead of the Red Sox by .001; the Tigers and White Sox trail by one-half game. In the National League, the Cardinals, Cubs, and Giants all win; St. Louis maintains an 11-and-a-half game lead over the Cubs and Giants.

Two new TV series premiere opposite one another tonight: on ABC, Sally Field stars in The Flying Nun; on CBS, it’s the western Cimarron Strip starring Stuart Whitman. Several other new fall shows have already premiered this week, including Good Morning World, a sitcom set in a Los Angeles radio station, and He & She, starring Richard Benjamin and Paula Prentiss. (They have been a married couple in real life since 1961; 50 years from now, they will still be married.) New fall series to premiere this weekend include The Mothers-In-Law, The High Chaparral, and The Carol Burnett Show. Crime dramas Ironside and Mannix will debut next week. Also this weekend, NBC will air Rowan and Martin’s Laugh-In, starring the comedy team in a fast-paced variety special. The show’s high rating will prompt NBC to make it a regular series in January.

On the new survey coming out tomorrow at WLS in Chicago, Bobbie Gentry’s “Ode to Billie Joe” holds for another week at #1, just ahead of “Come Back When You Grow Up” by Bobby Vee and “Light My Fire” by the Doors. At #4 it’s “The Letter” by the Box Tops, up from #22 the week before. Two other songs are new in the Top 10: “I Had a Dream” by Paul Revere and the Raiders at #8 and “Brown Eyed Girl” by Van Morrison, up to #10 from #24 last week. Also in the Top 10: local favorite the Cryan’ Shames with “It Could Be We’re in Love,” “Never My Love” by the Association, “Reflections” by Diana Ross and the Supremes, and the double-A-sided hit “Pleasant Valley Sunday” and “Words” by the Monkees. There are 12 new songs on the survey this week: the highest debut is “Little Ole Man” by Bill Cosby at #20. WLS DJs Art Roberts and Larry Lujack will make personal appearances tomorrow night. Roberts will be the MC of a show at the Holiday Ballroom; Lujack will MC a record hop at Notre Dame High School and later, a show at the Rivoli Ballroom.

Perspective From the Present: I have recently been watching episodes of He & She on YouTube. It was a sophisticated, adult sitcom, a predecessor of shows like The Mary Tyler Moore Show, and several years ahead of its time, which helps to account for its demise after one season. A half-century later, it’s definitely worth watching.

Also: In September 1967, I had just started the second grade at Lincoln School, in Miss Jones’ class, although I would transfer to the newly opened Northside School in January. My second-grade report card includes the notation that I listen attentively and am considerate of others only some of the time, and there is also a note that says I need to work on expressing myself better in writing.


4 thoughts on “September 7, 1967: Good Morning World

  1. – Does “Good Morning World” bear any resemblance to any real-life radio station at which you’ve worked?
    – Is “Come Back When You Grow Up” another one of those skeevy ’60s songs about underage girls (think Gary Puckett)?
    – Never heard of Van Merritt Beer; gonna have to Google that and imagine how it tasted. (The price point gives me some idea.)


  2. 1) I have not actually seen “Good Morning World,” but it’s available on DVD, so I should take a look.
    2) Yes
    3) Van Merritt’s roots apparently went back into the 19th century, although the name was handed around to various breweries. At some point in the 90s the label was revived by the brewery in my Wisconsin hometown, but it didn’t last long.


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